Fast relief from painful, swollen sore throats

What is a sore throat and what causes it?

All of us have experienced the discomfort of a sore throat. It’s that uncomfortable feeling of pain and inflammation and usually feels worse when you swallow.

Most sore throats (about 70-95%) are caused by viruses – usually a cold or flu.1,2

Only about 10-15% of sore throats are caused by bacteria. This is often called ‘strep throat’, named after streptococcus bacteria.1,2

Some sore throats are caused by irritants – like cigarette smoke, dust and allergens – or by using your voice too much.

Sore throats are also named after the different parts of the throat they affect:


What are your symptoms?

When you have a painful, swollen sore throat, you want fast relief. But not every sore throat feels the same or needs the same treatment.

That’s why it’s important to understand how different sore throats feel. That way, you can target YOUR symptoms.

We talked to hundreds of people of all ages to understand their sore throat symptoms.

My symptoms: Painful, swollen sore throat

This is the most common type of sore throat and is most often caused by a virus.*

Because your throat is inflamed, you may notice:3

  • pain
  • heat
  • redness
  • swelling.

What can help?

Because these symptoms are all caused by inflammation, you need an anti-inflammatory that targets the cause of your sore throat pain.

Learn which Difflam® anti-inflammatory sore throat remedies provide fast, targeted relief from painful, swollen sore throats.

My symptoms: Sharp, stabbing painful sore throat

The pain of some sore throats may be more severe.* These types of sore throats may last longer than others and you may find it difficult to eat and experience pain that is:*

  • sharp
  • stabbing
  • feels like razor blades, barbwire or shards of glass.

What can help?

A local anaesthetic will help to numb the pain, while an anti-inflammatory targets the source of pain.*

Learn which Difflam® can numb the pain from 2 minutes.*

What else can I do to feel better?

In addition to using the right Difflam® sore throat remedy for your symptoms, you can:

  • rest
  • drink plenty of water and non-alcoholic fluids
  • avoid smoking and exposure to cigarette smoke
  • drink warm water with honey and lemon.

When should I see a doctor?

Most sore throats are not serious and will get better by themselves, usually when your immune system fights the infection that’s caused the sore throat.2

Antibiotics are not usually helpful, because antibiotics only kill bacteria, and most sore throats are mostly caused by a virus.1

Sometimes, sore throats can be caused by a more serious infection or don’t go away by themselves.
You should see your doctor if you or your child has:

  • a sore throat and you are worried about the symptoms
  • a sore throat that is getting worse or does not improve after 5-7 days
  • trouble breathing or swallowing
  • a stiff or swollen neck
  • a high fever.4
Fast Relief from painful inflamed sore throats


*Data on file, iNova Pharmaceuticals

  1. Worrall GJ. Acute sore throat. Canadian Family Physician. 2007;53:1961-2.
  2. NPS Medicine Wise. Sore throat. Available from Accessed August 2019.
  3. What is inflammation? Available from NCBI Bookshelf Accessed August 2019.
  4. Health Direct. Sore throat (pharyngitis). Available from Accessed August 2019.